Facebook’s EdgeRank algorithm determines which Fanpage posts get maximum visibility. It prioritizes publications based on specific criteria to show users the most relevant content.

Understanding these criteria is crucial for developing strategies that improve EdgeRank and increase Facebook visibility. The algorithm now prioritizes posts with more reactions, determining their position in users’ feeds.

Posts with diverse reactions like “love” receive higher visibility than those with only “likes,” making engagement quality as important as quantity for organic reach.

Facebook will not take into account whether the reaction that the user has pressed is positive or negative, but will consider all emotions equally when positioning the news.

Facebook integrated an algorithm to detect fake news that identifies suspicious articles and sends them for human review. This system penalizes not only misleading news, but also sources that prioritize clickbait and spam pages.

Do you have any idea how the Facebook algorithm knows what you like and what news you should see?

This one works like that gossipy neighbor who is aware of every move you make. The time you enter the network, what kind of publications you like, what photo you commented on-, yes, all this works as an indication so that the Facebook algorithm what your interests are.